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Friday, 21 March 2008 |
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By Mal Keenan
 "Get 40 Billion subscribers to your ezine just sign up below", "Post to 50 million web sites with one click of your mouse" or "Make 10 Trillion dollars straight to your mailbox by sending this e-mail on to ten of your friends". OK, I may be over-exaggerating somewhat, but you get my point.
How many times have we all read this type of hogwash and thought 'OH YES' this is the one I've been looking for and subsequently went on to sign up free, or worse still, forked out $50 for the product and then felt cheated a immediately after buying.
Yes me too...
Is this the fault of the person trying to sell their product? No, not at all. Is the person who wrote the ad copy responsible? Of course not.
I know you are not going to like what I have to say and may even dismiss it as completely absurd but it is YOUR responsibility and MINES for falling for this hype time and time again. Believe me I have fallen on quite a few occasions:-)
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Last Updated ( Friday, 21 March 2008 )
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